Product Manager

Rivanna Medical

Rivanna Medical, Inc. is seeking a dynamic and highly skilled Product Management professional to contribute to the rapid growth of our emerging medical device company. This position will work within a talented team of professionals as we strive to achieve our mission of elevating the standard of care by leveraging innovative and world-class imaging technology.

Key Responsibilities

  • Support collaboration between internal R&D, sales, marketing, QA/RA, and manufacturing departments to coordinate commercialization planning and execution.
  • Develop a clear product strategy and vision, including setting product goals and objectives.
  • Develop comprehensive marketing plans including value proposition, messaging, key claims, customer segmentation and targeting, pricing strategy and evidence-based strategy.
  • Provide mentorship and strategic support to more junior staff.
  • Support and guide reimbursement strategy and healthcare economics research.
  • Conduct extensive market research to understand customer needs, market trends, and competitive landscape. Use this research to identify opportunities and gaps in the market.
  • Create and maintain a product roadmap that outlines the product’s key features, milestones, and release schedule.
  • Work with design teams to ensure a seamless and user-friendly experience, aligning the product with user needs and expectations.
  • Work with clinical affairs and provide hands-on support for our clinical sites during evidence generation activities.
  • Continuously gather feedback from customers and stakeholders, and use this feedback to iterate on the product, improving its features and performance.
  • Develop and implement commercialization plans, including strategic positioning, pricing strategy, and brand management.
  • Stay up to date with industry trends and emerging technologies, keep a watchful eye on competitors and industry trends, adjusting the product strategy as necessary to maintain a competitive edge.
  • Collect Voice of Customer (VOC) associated with identifying product needs and features
  • Collaborate with research and development to establish unmet needs, translate to design specifications, and assist in validation activities.
  • Build strong relationships with downstream product marketing, KOLs, medical advisory board members and relevant societies.

Experience and Qualifications

  • Bachelor’s degree in engineering, science, or related field. Advanced degree preferred (MS, MBA)
  • 5+ years in medical device product development with a focus on upstream development
  • Strong leadership skills and experience managing teams
  • Medical imaging experience preferred
  • Strong analytical and problem-solving skills
  • Excellent communication and interpersonal skills
  • Ability to work in a dynamic and fast-paced environment
  • Strong understanding of FDA and international regulatory requirements
  • Deep understanding of market dynamics and customer behavior
  • Strong project management and organizational skills
  • Fluency with Microsoft Office, excellent PowerPoint, and presentation skills
  • Ideal candidate will work in an office environment, collaborating with cross-functional teams and occasionally traveling to meet with clients or attend industry events


Health Tech & Software

Job Type



Charlottesville, VA

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